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4 Content Marketing Tactics to Attract Customers | iMarketing Advertising
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4 Content Marketing Tactics to Attract Customers

content marketing tactics

Content Marketing Tactics

Attract Customers to Your Blog with the help of 4 amazing content marketing tactics. The chances are you have seen an ad of this type, one that requires a fee be paid to obtain the desired information. Don’t spend this money. With the help of this site, you can learn 4 Marketing Tactics to Attract Customers quickly and easily. It’s all a matter of knowing what works and what doesn’t. Following are some tips you can begin making use of to bring in more leads in a short period of time.

–Blogs need to provide information that readers share with others. Many individuals assume they differ from traditional sites in this respect, yet they truly don’t. Make sure to provide interesting, relevant content, as this encourages readers to distribute it on social media sites. Every person viewing the post on these sites then becomes a potential lead. Be sure to update posts regularly for the best results.

–Make certain the content and the site are both easy to navigate. Nothing is more frustrating than following a link only to arrive at the site and have to search for the desired information. When a visitor must conduct this search, they are more likely to leave the site. In addition to having the link take the visitor directly to the information mentioned in the post, be sure the content contains both categories and tags. This likewise helps with search engine optimization, as it makes it easier for search engine bots to index the site.

–Include an email signup form on each blog post. Although a visitor may come across the site on any given day, if they aren’t ready to make a purchase, they’ll likely leave and never return. By obtaining their email address, the site can continue to market to them by providing great content they wish to receive. When the time comes to buy, they are more likely to return to the site that has been so helpful to them as opposed to visiting a competitor.

–The average internet user has an attention span shorter than that of a goldfish according to Statistic Brain. Keep this in mind and make certain the content on the site is easy to read. Be compassionate and witty, as this helps to draw more people in, and make use of images as they are more visually appealing than plain text.

These 4 Content Marketing Tactics are only a few that may be used to Engage Customers. Talk about current events, provide a free e-book for visitors, present a case study, and more. Content is of great importance in today’s competitive marketplace. Make sure the information you are providing is interesting and engaging and presented in such a way that the target audience wants to come back for more. Begin using these tips today for outstanding results.

 

Janis Henslee, Founder of iMarketing Advertising in Madison, WI, is an interpreter in the marketing profession that helps businesses of all sizes streamline their marketing solutions. She spends most of her time helping business owners communicate their vision and growing their business through Custom Consulting Campaigns. If you are considering hiring a Marketing Consultant, contact Janis at (608) 977-1540.

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